HMV online store takes on iTunes
0 Comments | Daily Mirror, The; London (UK), Jul 26, 2010 | by Anonymous
HMV goes head-to-head with iTunes today by launching a music downloads website.
The site – hmvdigital – is an attempt to break into a market dominated by iTunes, Apple’s download service.
Melanie Armstrong, HMV’s head of music, said: “Some people tend to think of us as a traditional retailer, but the fact is we’ve completely transformed our business.
“The launch of hmvdigital means we have a world-class music download platform” The site was built by download service 7digital, in which HMV bought a 50% stake in September 2009.
It offers many tracks at the highest-quality mp3 compression of 320kbps
online music marketing